Friday, February 19, 2010

Passive…Residual Income


Passive…Residual Income

Residual income by definition is income earned from a previous effort that continues to pay dividends month after month…year after year for a lifetime.

Below are some examples of industries and individuals who continue to earn passive residual income as a result of a one time effort.

Recording Artists: The Beatles, ABBA, U2, Pink Floyd, Ray Charles, Frank Sinatra, Prince, Madonna, Guns N’ Roses, Van Halen, Elton John, Dire Straits, Johnny Cash, ELVIS, The Bee Gees, Garth Brooks, Diana Ross and 100’s of other artists and songwriters. Consider the fact that when a CD is purchased, a song is played on the radio, in a movie or downloaded as a ring tone or to an Mp3 player, the singer/songwriter’s continue earning royalties or passive residual income. ABBA for example consistently sells over 3 million CD’s annually to a completely new generation of fans, and they broke up as a band back in 1982.


Movies, DVD's, Merchandising and TV Shows: Seinfeld, Cheers, Friends, Survivor, MASH, Bewitched, Wheel of Fortune. These TV shows are now in syndication which generates an ongoing passive residual income for the actors, writers, and producers affiliated with these shows when they were previously on prime time television. How long do you think a show like "Seinfeld" will continue to air on TV?

Think of all the movies available for purchase after it has run its course in the theaters, in fact many movies on DVD out perform ticket sales in the theaters. George Lucas literally turned the entire movie industry upside down when he had the foresight to have written in his contract to include exclusive merchandising rights and a percentage of the films gross in exchange for a lower director's salary with 20th Century Fox for his yet to be released sci-fi movie, STAR WARS. The movie execs at the time thought they were taking advantage of poor George because sci-fi movies had been notoriously low grossing films. We all know STAR WARS went on to become one of the highest grossing films of all time and made George a billionaire. The movie executives never made that mistake again; as it ending up costing the studio 100's of millions of dollars in lost revenues.

Other Categories: Insurance Agents, Inventors, Real Estate Investors, Authors, Poets, Actors, Broadway Show Producers, Photographers, Software Designers, Computer Game Developers and distributors in Network Marketing to name a few.

Imagine being able to write a hit song or a best seller or to create a unique invention or to own several income producing properties; then collecting royalties from these efforts month after month, year after year whether you worked again or not. Imagine the comforts and lifestyle of being completely financially free.

As wonderful as it may seem to be famous, the truth is less than 1% of the population has the talent required to achieve celebrity status.

As for the remaining 99% of the population, including professional athletes, all trade time for money. Very few individuals can ever become rich trading time for money because there just aren't enough hours in a day to accomplish the objective. Every one has the same 24 hours to work with, so it's the options available to the individual within that 24 hour time frame that can transform a person's current financial picture.

Unless you come from a wealthy family or happen to hit the jackpot by winning the lottery, there is only one way that a person can start right where they are; armed with nothing more than some applied consistent effort, and can begin generating immediate profits. That is through the concept of leverage marketing.

What is leveraged marketing?
Very simply it is the ability to leverage ones time, effort, and resources in order to create a channel of distribution for products or services through a collective effort.

By harnessing the power of exponential growth through duplication and multiplication of effort, one is able to effectively produce a significant base of consumers in a relatively short period of time through the collective efforts of the organization. The customer base, which encompasses the representatives themselves, is regularly consuming the products or services manufactured by the parent company. This volume in turn generates overrides and commissions; which equates into passive residual income for the representative.

So how do you earn passive residual income in DubLi?
Our business model is unique in many ways from the more traditionally known brick and mortar product driven companies in our industry. We in essence do not manufacture any product; instead our product is an online reverse style auction through which we're able to offer name brand products and services. We're more like a service company than a tangible product company. The advantage we have over a traditional brick and mortar company is that we can deliver our product, the DubLi.com auction portal, instantly in multiple languages on a global scale. No waiting for days or weeks for a product to arrive in the mail. Also our business model makes it possible for us to respond quickly to our customer's needs and future products and buying trends. The sky is the limit as far as shopping is concerned at DubLi.

In simple terms what DubLi pioneered is a radical invention known as a "reverse auction". It is simply an auction portal on the internet through which customers can purchase name brand products and merchandise from the best known manufacturers in the world. What's ingenious about the concept is that the more people bid on a particular item using "Credits", the lower the price becomes. This creates a fun and frenzied atmosphere where people are almost competing with each other over who can get the best deal.

The merchandise that we stock comes from a literal who's who in the manufacturing business; companies like BMW, SONY, Panasonic, Apple, Hewlett Packard, Calloway, Louis Vuitton, Gucci, Burberry, COACH, DeLonghi, Braun, Cuisinart, Wal-Mart, Target, Xbox, PlayStation, Nokia, Motorola, LG, Samsung, Toshiba, and LEGO just to mention a few. These companies are for the most part all household names and are embedded in our social consciousness. It is not necessary to convince or educate anyone about doing business with any of these companies or the products that they manufacture. In fact, how many of you have bought from one or more of these companies in the past? Often your friends are already looking for or are interested in purchasing some of these name brand products. You are just directing them to where they can purchase exactly what they are looking for a good price.

How much do you need to know from DubLi about SONY? Hewlett Packard? Nokia? Apple? Samsung?--absolutely nothing: because their traditional marketing campaigns do all the selling for us. Every single product you see in our auctions is already in stock at our warehouses, so there's never a back order.

It costs nothing for a customer to register at DubLi.com and there's never an obligation to make a purchase. All the customer has to do in order to potentially take home a great deal at DubLi.com is be willing to spend 1 "Credit", worth $0.80/€0.50, in order to reveal a price that will often be a fraction of the suggested retail price. DubLi.com is actively involved in helping our business associates acquire customers. The customer is the lifeblood of our business and is the engine that generates the residual income stream. All the business associate has to do is type in a persons name and email address at their DubLi.com website, click on submit, and a professional email is on its way to their potential customer. When the customer registers, they are automatically linked to the business associate who sent them the email. The company even offers the associate the option of adding a special voucher in the email that includes some free "Credits". After the customer has registered, they can redeem the credits and use to them to bid at their DubLi.com website.

The automated invitation approach makes it easy to quickly reach a large number of people in your center of influence. People love to get something for free and they also love to get gifts. With the voucher, you are giving them the opportunity to have the DubLi.com experience first hand without spending a cent. The job of the associate is to simply direct potential customers to their DubLi.com site where the customer can get tremendous bargains on name brand merchandise that they're going to buy anyway. The best part is the most it's going to cost the customer is $0.80/€0.50 per bid.

Below is an illustration depicting an ideal combination of business associates and customers in a collective community and the potential commissions that could be earned. The organizational model is intended solely for illustrations purposes only and implies no guarantees.

The organizational model

In this scenario, the Business Associate (BA) at the top has registered 75 customers and has enrolled 3 BA's who have each registered 75 customers. These initial 3 BA's have duplicated what the BA at the top has done by recruiting 3 BA's each who have each registered 75 customers.

The average customer spends approximately $25/€20 per month on DubLi Credits.
75 Customers x $25/€20 = $1,875/€ 1,500 x 25% = $469/€375 per mo

12 BAs x 75 Customers = 900 Customers x $25/€20 X 5% = $1,125/€900 per mo

Total                                                                  = $1,594/€1,275 per mo

In this illustration there are only 12 business associates in the entire organization, however each has a customer base of 75 which is just slightly above our average of 72 per associate. This potentially provides a passive residual income of $1,594/€1,275 per month. In comparison, the average earnings per associate is typically around $9/€8 per month. If that were the case the earnings in this illustration would drop from $1,594/€1,275 to $108/€96. DubLi Network's business model was designed to reward the business associate handsomely for acquiring a solid base of customers; which is in complete contrast to the majority of companies whose compensation model focuses primarily on the recruitment of representatives. It's easy to build a team that will grow into the 100's because of the ease of acquiring customers; which automatically attracts business builders. 
 
You're in for a pleasant surprise when you see how fast it spreads to others outside your center of influence; especially when one or more of your customers gets a red hot deal on something they really wanted. Almost immediately they're telling all their friends about their experience with DubLi.com and how much money they saved on that new 40" flat screen TV over coffee at Starbucks. Before you know it, you've got a flood of new visitors coming to your website. All are registering just because one or two customers had a positive experience. Now you're the sole beneficiary of perhaps 50 new customers or more. DubLi Network is fast emerging as the ultimate viral marketing machine.
It is a very simple system and it is easy to duplicate.  It's fast, effective and that's why our customer to associate ratio is amongst the highest in the industry; a staggering 72:1 ratio. Sometimes it takes getting out of your comfort zone.  The more the DubLi.com story is shared, the faster your business will grow; both in customers and in associates.
Once someone becomes a customer, the company quickly goes into action. Dubli collects the money for the "Credits", ships any merchandise that's purchased, and continues to follow-up with your customers on a regular basis through email and informative newsletters. The best part is that our business associates are amply rewarded with generous referral commissions every time their customers purchase "Credits" month in and month out.

The Key Component to Accelerated Growth is Duplication.

DubLi Network's overall business model is extremely simple and easy to comprehend. Because of this, the business associate is comfortable sharing the concept with their peers; which accelerates duplication. At DubLi.com a brand new representative can expose a new client to the business model and within minutes after that initial exposure, have the client be able to confidently and accurately explain it to one of their peers. This is a huge advantage for DubLi in the marketplace.
If an individual is willing to put in the necessary time and focused effort into building a base of customer's and associates and then teach their associates to do the same, the duplication process will start. In a very short period of time the effort you put into the business will begin to multiply exponentially and it can become substantial.
Here's a formula that holds true to this day; 'The Three Stages of Growth'. In stage 1 of the business, the individual is underpaid for their efforts because they are just starting the business. The individual is putting in the required effort by consistently generating new customers and recruiting new business associates, but they're not yet seeing the fruits of their labor. In stage 2 of the business, the individual is breaking even with the profits earned from the business. There is an undercurrent of momentum taking place in the organization as the business associates you previously recruited are starting to generate new customers and recruit new associates. Next is stage 3, and this is the best stage of all. The organization is beginning to mature with new customers and associates joining in mass every day, and now you are being seriously overpaid for your efforts. Congratulations!
Imagine being able to earn as much money in a month as it used to take in a year to earn. Many individuals in this industry, who started out by investing less than $500.00 in their business and had no formal education or previous business experience, have become multi-millionaires in leveraged marketing.
When you join a company who markets their products or services through a network of independent affiliates, the company itself is creating leverage by wholesaling its products or services to potentially 1000's of people with little or no marketing experience. The affiliates become the company's customers because most of them will consume the products or services being sold. In our industry this is commonly referred to as an internal consumption company. The affiliate has certain privileges when joining like the option of building a customer base and or affiliate base in order to generate a larger sales volume than what could be created by individual effort alone. As an example, would you rather earn 100% from your own efforts or earn 1% from the efforts of a 100 people? The latter can make you rich, while your own efforts will make you a living.

Creating Leverage is the Key to Wealth.

Leveraged marketing is one of the best business models for the average person who is serious about becoming financially independent. As an industry, leveraged marketing doesn't require a person to start out with lot of capital. In most cases you can begin a business for a few hundred dollars and it doesn't require a formal education or years of business experience. The majority of people who join our industry start out on a part time basis and begin learning how to work the business in their spare time; allowing the person to earn while they learn. The rule of thumb adopted by most people is when the level of income equals or surpasses the income from a person's current job, it is then time to make decision to work the full-time.
Leveraged marketing is a very simple business to operate successfully because there are few moving parts. It is not an easy business to operate, but it is a simple business to operate and here's the big difference. Owning and operating a traditional business or franchise entails securing working capital, locating an office space or building to rent, hiring employees, stocking inventory, insurance, taxes, payroll, advertising, and a lot more.  Even after doing all of this there is no guarantee of success. The fact is that the business owner is usually the first one to arrive in the morning and the last one to leave at night!
The scary fact is that the odds of succeeding in your own business are heavily stacked against you; statistics from leading experts indicate 95% of small businesses fail within the first 5 years. So why burden ones self with all the unnecessary risks of owning a traditional business when a person can choose a good leveraged marketing company who has already absorbed the majority of those risks on their behalf.
Many professionals from all walks of life are becoming more and more attracted to the benefits of leveraged marketing because many have become literal slaves to their profession. They're looking for something more than just the pursuit of money, they’re looking for the intangibles this industry offers like freedom and independence.  More importantly leveraged marketing provides something professionals treasure more than money and it's called TIME.  What good is it to earn a lot of money if you have no time to enjoy it?
Now perhaps you can get a sense why leveraged marketing companies account for nearly $100 billion dollars (about 75 billion euros) in annual sales and have in excess of 10,000,000 individuals from virtually every country in the world participating in the industry.
The benefits of becoming involved in leveraged marketing are numerous; for example tax advantages and taking control of your life but beyond that, it is an industry of sharing information. That's right, if you are willing to learn how to do our business, you can make a very good living at it. However, if you're willing to share and teach what you learned with others this could make you very wealthy. It's all about duplication. Notice it is not about saying anything about selling or convincing people. Many misunderstand the grass roots of our business model and therefore fail to embrace the qualities which can transform their life as they know it.
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